100% is now the official eyewear of Monster Energy Supercross.

Feld Motor Sports announced today that 100% has signed on as official eyewear sponsor of Monster Energy AMA Supercross, an FIM World Championship, for the 2013 season.

Entering their first year as the official eyewear sponsor of Monster Energy Supercross, 100% will have a presence at each of the 16 Feld Motor Sports-produced races and will provide race support and hospitality to its fans.

The 100% brand has been an iconic part of motocross and supercross for more than 30 years and will introduce an all-new premium line of products to its loyal fans that are designed specifically for motocross.

Earlier this month, 100% unveiled their line of products that will be on-site at each Monster Energy Supercross race.

“We are so excited to be partnering with the most successful championship in the world,” Ludo Boinnard of 100% said.

“30 years ago our logo was visible on all the biggest stars of supercross, and now we are very happy to be supporting the sport alongside our exclusive distributor Parts Unlimited.”

“We are excited to welcome 100% to the Monster Energy AMA Supercross, an FIM World Championship, in 2013,” said Dave Muye, senior director strategic alliances, Feld Motor Sports.

“While this is their first year as the official eyewear, the brand has been involved with supercross since the early ‘80s and has played an integral role with some of the sport’s top riders and teams.”