Image: Jeff Crow.

AUS-X Open organisers have confirmed Australia’s most innovative bookmaker, Ladbrokes, has released the markets ahead of this weekend’s event in Sydney.

According to Ladbrokes bookies, 21-year-old American gun Cooper Webb is the odds-on favourite to take the win at just $2.00, coming off an incredibly successful two years in the US.

The introduction of betting on supercross racing is an Australian first and something that Ladbrokes head of media Roger Oldridge is extremely excited to see roll out.

“Not only is Ladbrokes excited and proud to partner up with such an adrenaline-fuelled event like the AUS-X Open, but we are delighted to be able to offer markets on it for the very first time,” Oldridge said.

“In what is sure to be an action-packed weekend with hot competition at every jump, turn and trick, punters will be able to invest themselves even further by betting on just which of these skilled riders will come out on top.”

Equally excited is event director Ryan Sanderson, who believes the partnership with Ladbrokes and subsequent introduction of betting is a huge coup for supercross racing in Australia.

“Ladbrokes are incredibly innovative and they believe in the AUS-X Open providing the ultimate combination of racing and entertainment, as much as we do,” Sanderson explained. “This will be the first time in Australian Supercross history that fans will be able to bet on their favourite riders.

“The anticipation and hype for this year is building so quickly, we’re as excited as anybody to see what happens on-track and it is anyone’s guess who will be crowned the coveted AUS-X Open champion – the field of riders is that deep this year!”.

The AUS-X Open kicks off at Sydney’s Qudos Bank Arena on 12-13 November. Tickets start at $40 and are selling fast, get your tickets now via Ticketek.

* Odds correct as of 08/11/16 4:08pm and subject to change. See T&CS at Ladbrokes.com.au. Gamble Responsibly.